New dawn for Sri Lankan sports and tourism

UNLEASH Global Ltd, Sri Lankan sports promotion brand, is making a powerful statement on the international stage.

- By Our Business CORRESPONDENT

With its recent, inaugural event, “Unleash Absolute Warrior Season 1/” the company has set its sights on a new goal: Elevate Sri Lanka as the new epicentre for combat sports tourism in Asian region.

Inn exclusive interview, we sat down with the visionary team behind the brand—Prashantha Wanigasuriya, a corporate tycoon with years of international marketing experience, Shamail Annam, the Strategist, Shazeen Annam the passionate MMA fanatic, and Kaz DeSilva.

Strategic vision for global recognition

Strategist Shamail Anam, emphasizes that Unleash is more than just a series of fights; it is a strategicnational asset. “We are committed to building a brand that not only fosters local talent but also puts Sri Lanka on the global map asa serious contender in the combat sports industry. With the global combat sports market valued at over $ 9 billion, the time is ripe for us to tap into this potential and position our nation as a premier destination for sports tourism.”