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84 Tours leads global push for MICE tourism in strategic alliance with Mimi Nicklin
Daily FT
|November 13, 2025
SRI Lanka-based destination management company, 84 Tours has signed a Memorandum of Understanding (MoU) with international bestselling author Mimi Nicklin, founder of Empathy Everywhere, the world's largest empathy training and engagement platform.
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From left: 84 Tours COO Hazam Aboosali, 84 Tours CXO and Welcome Change Founder Usman Jauffer, 84 Tours CEO Mafaz Hussain and empathy advocate and Empathy Everywhere Founder Mimi Nicklin
Nicklin, known for her books 'Softening the Edge' and 'Empathy at Work', will collaborate with 84 Tours to bring global insights on empathy and workplace engagement to the tourism sector.
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