COLOUR ME RARE

H. Moser & Cie's limited edition Endeavour Pop collection features exotic materials worthy of the Swiss manufacture

- STORY: KANOKPORN CHANASONGKRAM

The Endeavour, with an uncluttered dial, exemplifies H. Moser & Cie's minimalism in haute horlogerie.

The contemporary reinterpretation of the round watch leaned towards monochromatic aesthetics, but the new Endeavour Pop collection displays a shift to more colourful faces rendered by ornamental stones.

H. Moser & Cie introduced the first minimalist Concept model with a dial free from indices or logo in 2015. Three years earlier saw the revival of the company, whose history dates far back to 1828.

Based in Neuhausen am Rheinfall in north Switzerland, the independent watchmaker makes around 4,000 watches each year and the limited production aligns with its "Very Rare" philosophy.

Hence, the Endeavour Pop is another series of limited editions, whose clean dials have been perked up by the beauty of the ornamental stones.

The designs for the steel timepieces revolve around the pairing of two stones: Burmese jade with pink opal; lapis lazuli with lemon chrysoprase; and turquoise with coral.