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13 ESSENTIAL GOOGLE CHROME FEATURES YOU NEED TO START USING NOW
PCWorld
|June 2025
ARE YOU USING CHROME TO ITS FULL POTENTIAL? THESE KEY FEATURES WILL MAKE SURE YOU DO.

Around two-thirds of all internet users use Google Chrome, according to StatCounter (fave.co/4m6ZQVL). That's about 3 billion to 4 billion people! And yet many Chrome users still aren't using Google's browser to its full potential.
Chrome works well out of the box, but if you delve just a little deeper beneath the surface, you'll find plenty of Chrome features that you might find helpful but aren't using yet. These features aren't going to radically change your life, but they're practical. Some are small and easy to enable, while others are more work but worth the effort.
Here are some key Chrome features that are worth trying out to see if they improve your day-to-day web browsing experience.
USE MULTIPLE USER PROFILES
Chrome has built-in support for user profiles, where each profile has its own separate collection of data: settings, open tabs, bookmarks, passwords, browsing history, synced accounts, and so on. Each profile opens as a separate Chrome browser window for your convenience.

You should be using multiple profiles for different purposes. For example, I have different profiles for work, hobbies, personal stuff, and more. My work profile is where all my work-related stuff goes, including bookmarks, open tabs, and account passwords. When I'm done for the day, I can close that window and switch to my hobby profile for fun.
Click the user profile photo at the top right of Chrome to see your current user profile. Here you can add new profiles, manage existing ones, tweak your current profile, and more.
USE GUEST PROFILES WHEN SHARING YOUR PC
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