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How Circular Economy is Transforming Fashion's Fabric

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August-September 2024

As the fashion industry grapples with environmental challenges, the circular economy emerges as a transformative force. By redefining product life cycles and prioritizing sustainability, fashion brands are reshaping their practices to reduce waste and promote longevity.

- ARITRA GHOSH

How Circular Economy is Transforming Fashion's Fabric

The fashion industry, long criticized for its environmental impact, is undergoing a significant transformation. Brands are increasingly embracing the circular economy—a system aimed at minimizing waste and making the most of resources. This shift is not just a trend but a necessary evolution for sustainable growth. Leading the charge are innovative brands like Virgio, Sanktum, CHUPPS, Warp ‘n Weft, and One Less, each bringing unique approaches to the table.

Core Principles and Design

MÁS HISTORIAS DE Retailer

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THE GIFTING VISIONARY

A third-generation entrepreneur from the RP-Sanjiv Goenka family, Shivika Goenka is redefining premium gifting in India through The Gift Studio. With a strong focus on design, personalization, and innovation, she combines legacy with contemporary sensibilities to create meaningful, experience-driven brands that reflect today’s evolving consumer aspirations..

time to read

2 mins

November - December 2025

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Retailer

FOREVERMARK EYES INDIA'S DIAMOND MARKET WITH STRATEGIC FRANCHISE EXPANSION

The brand plans to open 15 stores by March 2025, with a focus on North and West India.

time to read

3 mins

November - December 2025

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ETHNIX BY RAYMOND TARGETS TIER II & III INDIA FOR NEXT GROWTH PHASE

Ethnix by Raymond has over 140 stores in 70 towns across India.

time to read

3 mins

November - December 2025

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BIRLA OPUS PAINTS A RS 10,000-CRORE GROWTH VISION

In just one year, the company has opened over 800 franchise stores across 400 towns.

time to read

3 mins

November - December 2025

Retailer

Retailer

THE RISE OF SPIRITUAL RETAIL IN INDIA

India's spiritual retail market is booming, with young consumers driving demand for sustainable idols, Rudraksha malas, puja kits, and spiritual jewelry, while festive gifting fuels a surge in sales.

time to read

3 mins

November - December 2025

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SNAPDEAL'S BHARAT-FOCUSED GROWTH STORY

Snapdeal, under the leadership of CEO Achint Setia, is redefining value e-commerce in India by connecting Bharat’s small and medium sellers with value-conscious shoppers nationwide. With over 80 percent of its business coming from Tier II and beyond, the platform has pivoted sharply toward fashion and lifestyle—now contributing nearly 90 percent of its sales.

time to read

4 mins

November - December 2025

Retailer

Retailer

HOMEGROWN BRANDS GO HEALTHY

India's snacking industry is undergoing a healthy makeover with the emergence of a new wave of homegrown brands offering healthier alternatives without compromising on taste or innovation.

time to read

3 mins

November - December 2025

Retailer

Retailer

THE COLLABORATION DRIVEN MAKEOVER OF INDIA'S LUGGAGE MARKET

India's luggage brands are redefining travel with style, sustainability, and storytelling. From bold collaborations to fashion-forward designs, travel gear today is no longer just carried—it's curated.

time to read

4 mins

November - December 2025

Retailer

Retailer

CASIO INDIA SETS SIGHTS ON TRIPLING SALES BY 2035

Currently, India business contributes 25-30 percent of Casio's overall sales and growth.

time to read

3 mins

November - December 2025

Retailer

Retailer

HOW FRANCHISING IS TURNING INNERWEAR RETAIL INTO A SCALABLE BIZ

Once a functional essential, India's innerwear industry is now redefining fashion retail through comfort, innovation, and inclusivity. Here we delve into how leading brands like Jockey, Clovia, Rupa, and Juliet are driving the next wave of growth with franchise-led expansion and a strong focus on Tier II and III markets.

time to read

3 mins

November - December 2025

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