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He Does $10 Million-Plus in Sales

Entrepreneur US

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Startups - Spring 2024

When Jeffrey Bell gave up horse training to buy a Floor Coverings International franchise, he wanted to get out ahead of his new pack. To do that, he had to learn to delegate.

- KIM KAVIN

He Does $10 Million-Plus in Sales

Jeffrey Bell once had a problem: "I really believed I was the best at everything," he says. "But if that's true, you better be a heart surgeon."

Bell is a former horse trainer who, in 2010, bought a Floor Coverings International franchise in Cherry Hill, New Jersey. Once he realized he couldn't run it all by himself, he started investing in a team that could. Last year, his business made nearly $11 million in sales, making him the top-performing franchisee among Floor Coverings' 256 locations.

Here's how he did it.

1 Focus on 'who, not how.'

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