DRIVING DIGITAL CLARITY: HOW ZEISS INDIA IS SHAPING ADAPTIVE, AI-POWERED TRANSFORMATION

Prakash Kumar of ZEISS India GCC on aligning transformation with measurable value and building agile, AI-enabled ecosystems that deliver long-term impact.

- By Shrikanth G

As digital transformation enters a more mature, outcome-oriented phase, enterprises are shifting from expansion to optimisation.

In this conversation with Dataquest, Prakash Kumar, Head of Corporate IT at ZEISS India Global Capability Center, discusses how transformation strategies are becoming more business-led, value-anchored, and precision-driven – where AI, automation, and data connect seamlessly to create resilience and innovation.

In what ways have digital transformation strategies evolved as enterprises navigate changing business realities?

Digital transformation today is far more adaptive and outcome-driven than ever before. The focus has shifted from large-scale modernization projects to building agile, data-connected systems that can respond quickly to market dynamics. At ZEISS, we see transformation as a business-led initiative where technology becomes the enabler for faster innovation, smarter decision-making, and stronger customer value. The goal now is not just to digitize processes but to create a culture of continuous evolution.