A NEW CHAPTER BEGINS

STRATQUIP HAS REBRANDED TO STRENGTHEN ITS NATIONAL PRESENCE AND ALIGN MORE CLOSELY WITH PARENT COMPANY TRUFLO PUMPS.

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Stratquip has undergone a rebrand.

Aquaflo Hire, as the company is now known, is a national hire business that is more closely aligned with parent company, Truflo Pumps, presenting a clear and consistent identity across the Australian mining and quarrying sectors.

The rebrand signifies more than a name change; it represents a commitment to innovation, customer-driven solutions, and national growth.

“It's not just about adorning the brand with a new colour,” Aquaflo Hire business manager Mark Edwards told Australian Mining. “The rebrand was the result of months of planning and collaboration, drawing on in-house expertise to oversee the process.”

The name 'Aquaflo' links the company more directly to Truflo Pumps and offers better recognition in the market, especially as the business continues to expand nationally.

“Our business development managers can now walk onto a mine site and there's a natural synergy,” Edwards said. “People realise we're part of the Truflo Pumps family, and they immediately know we're serious about what we do.”

With operations now spanning every state and a growing footprint in Western Australia thanks to a new partnership with ITT Blakers, Aquaflo Hire is living up to its national ambitions.