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MERCEDES VISION ICONIC CONCEPT
Overdrive
|November 2025
Mercedes-Benz has revealed the Vision Iconic coupe concept at the brand's design house in Shanghai, which hosts the brand's most advanced technologies.
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The front face has been adorned with an iconic grille that pays homage to the traditional chrome grille. The grille draws inspiration from the upright grilles of legendary models such as the W 108, W 111 and the Mercedes-Benz 600 Pullman. It gets a wide chromed frame, a smoked-glass lattice structure and integrated contour lighting for the iconic grille. The upright star on the bonnet is illuminated as well.
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