Click Date

Your ultimate guide to digital mingling

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Let Joanna Coles, former editor-in-chief of US Cosmopolitan and one of the most connected women in the world, be your mentor, with five pearls of wisdom for meeting IRL...

Connections are key A lack of first-date chemistry isn’t always bad news. Joanna thinks we need to turn down the pressure and treat dating apps as ‘introducing tools’ to expand real-life social networks: ‘They can introduce you to people who may, in turn, introduce you to someone – maybe their best friend, brother, colleague or cousin – who you decide is special.’ Excuse us while we hunt for Chris Hemsworth’s cousin on Tinder...

Make the first move

Granted, walking up to a stranger is absolutely terrifying, but the semi-anonymous world of internet dating is the perfect opportunity to take initiative. Joanna points out the absurdity of leaving your romantic storyline to fate or the whim of other people. ‘When you feel a connection and see something you want, take steps towards it. Don’t sit back and put your trust in the universe,’ she says. Plus, research shows that women are 2.5 times more likely to get a response than men are when they make the first move* – odds we can certainly get behind...