Intentar ORO - Gratis

Businessworld

|

August 22, 2016

Flavour of the day or here to stay, businesses are jumping in head-first into conversational commerce.

WHETHER YOU’RE looking for a movie on Netflix, playing Pokemon Go, ordering flowers, checking in for a flight, or getting divorced in Europe — there’s a bot for that. There are even bots for Donald Trump and Hilary Clinton.

In Silicon Valley bots have become a favourite topic and all over the world, companies are jumping head-first on to the botwagon.

There’s enough head-spinning hype to make one down right skeptical. And it doesn’t help that not enough people have even experienced a bot yet.

While some snidely say business are getting their bots together just to be in the news and not be left behind, it’s obvious to many that conversational commerce, which once started out with real humans, will be the way forward as artificial intelligence and natural language processing advance and combine and come out of their research labs. What more endorsement does one need than from Mark Zuckerberg, Bill Gates, and Satya Nadella who say bots are the next apps.

India is as much bot country as anywhere else. Ratan Tata, chairman emeritus of Tata Sons Ltd. certainly believes in them. In May this year, he invested an undisclosed sum in Niki.ai, an artificial intelligence startup, set up by four IIT Kharagpur Alumni founders to ‘revolutionise conversational commerce’. Sachin Jaiswal, one of the founders, is quick to point out that Niki.ai was started in 2015, ahead of the bot craze. Niki.ai is an app that uses natural language processing and machine learning technologies in a platform that has a chat interface for connecting customers with businesses. “We thought that things like recharging a mobile phone, takes so many taps and clicks...” says Jaiswal. “With a bot all you need to do is just tell it what you want.” With Niki.ai, one can book a cab, order food, pay mobile bills, and even get your laundry picked up.

MÁS HISTORIAS DE Businessworld

BW Businessworld

BW Businessworld

A NOVEL THAT GLIDES THROUGH MANY REALMS

Journalist Nikhil Kumar strides into the arena of fiction with aplomb. His novel navigates continents and decades, capturing both the rarified world of architecture and the intimate spaces where relationships fracture

time to read

2 mins

December 13, 2025

BW Businessworld

BW Businessworld

"Huge Capacities Are Required"

DV Kapur on India's energy future, the need to balance coal and renewables, his eponymous foundation, and much more

time to read

2 mins

December 13, 2025

BW Businessworld

BW Businessworld

METAL, MUSIC & MOTORCYCLING

From the new Bullet 650 to the Flying Flea C6 and S6 electric scrambler concept, Motoverse 2025 brought together heritage motorcycles, next-gen EVs, riding culture and a vibrant global community

time to read

5 mins

December 13, 2025

BW Businessworld

BW Businessworld

Redefining Unalloyed Nationalism

In My Idea of Nation First, author UDAY MAHURKAR argues that India's future governance is inseparable from its understanding of the past,\" writes Srinath Sridharan

time to read

3 mins

December 13, 2025

BW Businessworld

BW Businessworld

"We have consistently delivered an annual ROI of approximately 40 per cent"

Dushyant Singh, a food & beverage entrepreneur, has over 15 years of experience in building F&B brands, including On The House, Rustic, and The Lama. BW Businessworld recently caught up with Singh to chat about his latest venture, Coffee Sutra, a favourite among coffee aficionados in Jaipur. Excerpts

time to read

4 mins

December 13, 2025

BW Businessworld

BW Businessworld

"The AI Race Won't Be Decided By Models & Tokens, But By Economics"

PHILIPP HERZIG, Chief Technology Officer at SAP, discusses the changing mandates of tech leadership, the next phase of AI adoption, SAP's rapid progress with Joule and RPT1, and why India is core to SAP's future, in an interaction with BW Businessworld's Rohit Chintapali. Excerpts

time to read

4 mins

December 13, 2025

BW Businessworld

BW Businessworld

“The genie is not going back in the bottle”

Al will reshape commerce faster than any previous industrial shift, and businesses must now design for scale, trust and permanence rather than novelty, says DIARMUID GILL, Chief Technology Officer, Criteo, in this conversation with Noor Fathima Warsia

time to read

2 mins

December 13, 2025

BW Businessworld

BW Businessworld

PREMIUM PUSH

With Aston Martin watches and 200 new exclusive stores, Timex India sharpens its premium ambitions and long-term growth play

time to read

4 mins

December 13, 2025

BW Businessworld

BW Businessworld

Carrot & Stick Game

Unlisted shares are typically valued based on demand–supply dynamics, rather than on core fundamentals, as detailed financial information is usually limited

time to read

3 mins

December 13, 2025

BW Businessworld

BW Businessworld

STEADY ASCENT

In a fiercely competitive market, can home appliances and durable company Kenstar's calibrated expansion across categories and towns unlock its Rs 3,000-crore revenue ambition?

time to read

6 mins

December 13, 2025

Translate

Share

-
+

Change font size