Indian athletes’ growing focus on active lifestyles and a balance between diet, exercise and health has made sports nutrition a vital part of their daily life. It has become a specialised area that has generated interest among scientists, pharma companies, nutritionists and other stakeholders. It is a specialisation that closely studies the needs of human body after rigorous exercise or any sports. Sports nutrition products are defined as supplements that fulfil the need for essential nutrients in the body.
Sports nutrition is one area where stringent regulations are required to be implemented as the Ministry of Youth Affairs and Sports only give grants to these bodies for appointing nutritionists. It has generally been an unorganised sector. According to sources from the Ministry, India is yet to make these additions to bring all these stakeholders under one umbrella and hence the market is slightly at a tricky edge. There have been news reports around the corner on social media about the disproportionate intake of sports supplements. Young enthusiasts take undue advantage of these steroids to build optimum endurance for their performance on field.
Understanding benefits
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Healthy Products Set To Become Popular
Health and wellness is set to continue to record strong value growth in the coming years due to rising consumer health awareness and disposable incomes. Naturally healthy products are also set to become increasingly popular, given the perception that they are healthier and less expensive than fortified/functional and Better For You alternatives.
New Guidelines Set For Lucrative Market For Imported Food
The imported food sector in India is growing strongly, albeit from a very small base, on the back of rising incomes, changing lifestyles and retail expansion. Changing lifestyles and the boom in organised retailing have resulted in growing demand for imported food and drink in India.
Old wine in a new bottle
Functional foods are also foods that have components or ingredients added to give it a specific medical or physiological benefit in addition to a purely nutritional effect.
Budget
What does the food processing sector expect from Union Budget 2017-18?
Platform for regulators, F&B to tighten screws in food biz
Food scandals have been making headlines in India in the recent past. Launched and conceptualised by Inventicon Business Intelligence Pvt Ltd., the Third Annual Food Quality & Safety Congress India (FQS) is one of the prominent conferences that brings regulators, F&B manufacturers with analytical services and testing companies together to discuss best practices in aligning food quality and safety systems with FSSAI’s changes and instrumentation standards.
Industry Looks For Active Regulatory Control
The growth in nutraceuticals is seen largely driven by the consumer’s lifestyle that is impacted by faster pace of life, thereby taking a toll on health and wellness.
Drink technology India focus on Industry 4.0 concept
The drink technology India conference on packaging design, innovation and technology, organised by IPPStra and Messe Dusseldorf, addressed the packaging development cycle and workflow across the supply chain, with focus on the Industry 4.0 concept.
Skill Development Challenges Facing Food Analysis
Food analyst should have acumen to decide product category as stated in regulations, applicable test methods and specifications to be followed.
Rural FMCG Market Offers Better Growth Opportunities
Rural FMCG Market Offers Better Growth Opportunities
Securing Food Safety In The Nutra-Chain
Securing Food Safety In The Nutra-Chain
