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In The Right Direction
The Machinist
|November 2019
Greaves Cotton has been optimistically cautious about the overall market scenario and expects positive movement banking on its diversification strategy and focus on new business, says Nagesh Basavanhalli, the company’s MD & CEO

Congratulations on your re-appointment as MD and CEO of Greaves Cotton Limited for a period of five years with effect from 27th September 2019 to 26th September 2024. How’s your personal journey been with the organization so far?
Thank you very much. With the support of colleagues and the larger team, my journey with Greaves has been pleasant and I have had the privilege to work with some very talented executives here. The board, other business heads, and the organization have been grateful to believe in me right from the beginning which enables me to drive the company and its people in the right direction.
Greaves Cotton Limited reported a four percent growth in revenue for Q1FY20 despite the industry slowdown. What is driving this growth?
Greaves Cotton Limited is a diversified engineering company and a leading manufacturer of Cleantech Powertrain Solutions (CNG, Petrol and Diesel Engines), Generator sets, Farm equipment, E-Mobility, Aftermarket spares, and services. Greaves Cotton is a multi-product and multi-location company with a rich legacy and brand trust of over 160 years and has established itself as a key player impacting a billion lives every day. As part of its diversification plan, Greaves has expanded its operations into a non –auto engines business focusing on Marine, construction and farming industry. High HP Greaves engines have found successful usage in firefighting, cleaning applications as well.
The new Multibrand venture into the 2-Wheeler and 3-Wheeler segments have opened new avenues of business with customers wanting reliable and affordable post-purchase solutions.
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