Chief Sales Officer Roberto Martinez Believes Kaldewei’s Strengths Lie In Its Innovative And Stylish Specialised Bathroom Decor, Which He Says Will Help The Manufacturer Reach A Global Market.
The first time Chief Sales Officer Roberto Martinez considered joining Kaldewei, it was in the wake of a meeting with the bathroom manufacturer’s owner Franz Kaldewei. As the great-grandson of the original founder, and part of the fourth generation of family owners, Franz had a clear vision for the company, and that clarity of purpose sold Roberto into joining the company.
“When I met the owner, I saw his spirit, his vision,” Roberto recalls. “I also knew I could learn a lot about the trade and identify opportunities within the company. I immediately recognised the great potential the company had. The superior steel enamel and exclusive bathroom solutions, high-tech production and 30-year warranty, and the company’s know-how – this motivated me to join Kaldewei in 2013. Taking over the role of Chief Sales Officer in 2017 was going a step further.”
Roberto is driven by the goal to participate in formulating the company’s vision and infuse it with his own strategy. Kaldewei has an illustrious legacy, having recently turned 100 and, unlike many bathroom manufacturers, the German-based company considers itself a specialist, focusing on a niche range of unique, innovative products. This specificity is one of Kaldewei’s core strengths.
Esta historia es de la edición January 2019 de The CEO Magazine Asia.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 8500 revistas y periódicos.
Ya eres suscriptor ? Conectar
Esta historia es de la edición January 2019 de The CEO Magazine Asia.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 8500 revistas y periódicos.
Ya eres suscriptor? Conectar
Lito German Is Driving Change And Accelerating Growth For Sandbox
After years in the automotive industry, CEO Lito German is now driving change and accelerating growth for importer and distributor Sandbox Middle East.
They're Pioneers In Enshrining Green Values Into Everything They Do
CEO Chamaiporn Uerpairojkit explains how thai plastics giant tpbi was committed to sustainability long before the government made an industry-changing announcement last year.
Maverick Unicorn
Spotify co-founder and CEO Daniel Ek is a textbook example of the startup gurus propelling their companies to billion-dollar valuations.
''Increase The Velocity''
Adapting Camfil’s business model to work at a faster pace was critical for the business to thrive in today’s China, according to managing director Michel Moulin.
Device Manager
Covid-19 tore the world’s tech supply chains asunder, the effects of which are still being felt today. But through steady management and quality of work, malaysian component manufacturer analog devices has managed to thrive during the storm.
Going Antiviral
Chiaphua Industries chief marketing officer and co-founder of Germagic Hamilton Hung has transformed the appliance manufacturer into an antiviral research and development powerhouse. And he has done so with patience and vision.
Risk Vs Return
Add pandemic fallout to a low interest-rate environment and you have a challenge for highnet-worth investors. Where might opportunities lie?
Expect The Unexpected
For lockton philippines insurance & reinsurance brokers ceo vic valledor, providing affordable premiums for the poorest families is vital, especially considering the recent challenges of the covid-19 pandemic.
The Ultimate Investments
With the global economic recovery from the pandemic underway, many analysts are suggesting now is the time to invest – but will whisky, soybeans or bitcoin find a way into your portfolio?
The Future Of Fintech
Covid-19 has accelerated the world’s shift to a digital economy, and airwallex co-founder and president Lucy Liu wants to make sure there are more female fintech leaders with her at the top.
