No wonder, chefs are always thinking about introducing new dishes in their menu several times throughout the year. Whether it's introducing seasonal produce or replacing dishes that are not taken so well by the diners or improvising with trendier options, changing and rotating the menu keeps diners excited and coming back for more. A good menu is at the heart of every restaurant. But, executing a new menu launch is no easy feat.
We ask experts on how to ensure the new menu launch is a success. From their experience in the industry operations, they are the best think tank to give significant guidelines.
Crucial ways to see the new Menu Buzzing
Sudip Sinha, Food & Beverage Manager, Bengaluru Marriott Hotel Whitefield
The golden rules we apply for a successfully engineered menu that makes us certain that our new menu launch will be a success are:
Planning - Planning plays the most crucial role in making a new menu’s launch successful. At Bengaluru Marriott Whitefield, we recently launched a new menu for Alto Vino, the Italian fine dining restaurant at the property. With an intensified focus on understanding the taste and preferences of the guests and incorporating it in chef’s culinary repertoire, it required a planning and research of around eight months or so. It boasts of an experiment that our expat chef has been doing with his guests to push boundaries and get the flavours and textures right to meet the taste of our audience.
Esta historia es de la edición August - September 2019 de Food & Beverage Business Review.
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Esta historia es de la edición August - September 2019 de Food & Beverage Business Review.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
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Healthy Food - An Attempt to Meet Diners' Desire
Sustainable Development Goal 3 (SDG 3), one of the 17 Sustainable Development Goals established by the United Nations in 2015, was about "Good Health and Well-being". This could be said to be an eye-opener and the source of making people aware of maintaining their health, which became more pronounced due to the Covid-19 pandemic. Consuming healthy food, since then, has become a significant - if not imperative - element in lives of almost everyone. And this healthy and nutritious food is also playing a significant role in the success of restaurants. Diners are now becoming more particular about the food they consume, making the F&B outlets offer a diverse and appealing menu of healthy food options. Ashok Malkani tries to evaluate how the restaurants and chefs are meeting this desire for nutritious food by customers and what are some of the healthy food options.
Combating Protein Deficiency
In a concerted effort to address the pressing issue of protein deficiency among the Indian populace, the Poultry Federation of India (PFI) with support from USA Poultry and Eggs Export Council (USAPEEC) recently hosted a session held on 18th May 2024 in New Delhi, which convened leading industry experts to underscore the indispensable role of poultry protein in addressing India's nutritional challenges.
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"No matter how many goals you have achieved, one should also set their sights on a better, higher one"
Hemant Yadav, Head - F&B Operations, Kylin Experience
Summer Menu Fiesta At Vietnom! - Saket DLF Avenue, New Delhi
Step into VietNom, where every corner is a canvas painted with the essence of Vietnam's charm and allure. It is indeed a sanctuary where every detail whispers tales of Vietnam's rich culture and natural beauty.
For Our Plates and Palates
Nowadays, we keep on hearing about power food or health food, though I doubt whether many who use these smart jargons have a clear idea about what can quantify as power food or health food. Power foods contain some magical nutrients, which have made them the hot new superstars on the health horizon.
Cool Mocktails are Hot!
They are colourful, they are fruity, they are sweet, they can be tangy, and overall, they are extremely refreshing, especially in a tiring scorching summer day.
Melon - Versatile to Beat the Heat
Low in calories and fat but high in essential vitamins, minerals and water content, melons are ideal choices to beat the heat. Add this versatile fruit in your diet and stay well nourished as it will keep you hydrated.
Summer Menu Fiesta
Whether you are in a mood to have a bountiful of fresh summer W produce or a fusion of Mexican Indian delights, or a fresh take on summer coolers, there is something for every palate in chefs' well-curated summer menus.
