Building trust for 78 years: Meadow Feeds' proven strategy for livestock production success
Farmer's Weekly|May 22 - 29, 2020
Since 1942, animal feeds manufacturer Meadow Feeds has grown to become a trusted name in Southern African agriculture. As a long-time client, pig producer Steve Caldecott can confirm that a key contributor to the company’s ongoing success is the strong and enduring relationships that Meadow Feeds management and employees have built with their customers.
Steve Caldecott
Building trust for 78 years: Meadow Feeds' proven strategy for livestock production success

Meadow Feeds’ staff work closely with farmers to help them optimise their production and profits. From left to right are company representatives Gareth Salmond (divisional technical manager for swine), Johann Strauss (sales manager for the company’s Pietermaritzburg mill), and Retha Engels (technical advisor for monogastrics), with the owners of Trotters Farm, Steve and Nathalie Caldecott.

The eye-catching, larger-than-life metal sculpture of a domestic boar at the entrance to Steve Caldecott’s Trotters Farm leaves little doubt about the main focus of this highly successful operation, or of its owner’s passion for what he does. Situated on a stretch of the R103 between Rosetta and Mooi River in the picturesque KwaZulu-Natal (KZN) Midlands, Trotters Farm hosts a commercial piggery, a farm butchery outlet, and a fresh produce-growing enterprise.

Caldecott says that since he started at Trotters Farm in 1999, commercial pig production “has always been the heart and soul of the business”, and Meadow Feeds has been his pig nutrition supplier throughout this time.

Until late last year, Trotters Farm operated an on-farm breeding sow unit producing piglets that were grown out to baconers with a live weight of 95kg to 100kg at slaughter. Today, most of the weaners are bought in, and about 75% of the finished pigs are marketed to South African Livestock Agents (SALA) which, in turn, slaughters them at its abattoir in Darnall on the KZN North Coast. The remainder of the pigs are sold to a few smaller-scale pork processors in the KZN Midlands, including Trotters Farm’s own butchery, which Caldecott and his wife, Nathalie, established in 2016.

MUTUAL TRUST

Esta historia es de la edición May 22 - 29, 2020 de Farmer's Weekly.

Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 8500 revistas y periódicos.

Esta historia es de la edición May 22 - 29, 2020 de Farmer's Weekly.

Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 8500 revistas y periódicos.

MÁS HISTORIAS DE FARMER'S WEEKLYVer todo
Ancient Chinese horses: how are they related to modern breeds?
Farmer's Weekly

Ancient Chinese horses: how are they related to modern breeds?

Archaeology of ancient graves containing horse skulls points to China's indigenous Jinjiang as a genetically unique breed, says Dr Mac.

time-read
2 minutos  |
May 10, 2024
In it for the win and so much more
Farmer's Weekly

In it for the win and so much more

The long-awaited GWM Tank 300 HEV has arrived. This feature-packed hybrid electric vehicle is the SUV of the future, writes Gary Wium.

time-read
4 minutos  |
May 10, 2024
Starting a small-farm vegetable project: Part 7
Farmer's Weekly

Starting a small-farm vegetable project: Part 7

It is one thing to have a good product, but we need to bring its outstanding features to the attention of the purchaser, writes Bill Kerr.

time-read
2 minutos  |
May 10, 2024
A comparison between Phase C and Phase D growth tests
Farmer's Weekly

A comparison between Phase C and Phase D growth tests

Melville Ferreira and Freek Botes, researchers at the Agricultural Research Council's Animal Production Insititute in Armoedsvlakte, explain why performance testing is important for herd progress.

time-read
3 minutos  |
May 10, 2024
Changing the potential of your soil
Farmer's Weekly

Changing the potential of your soil

By building soil carbon levels, farmers can improve the resilience of their crops, reduce the use of chemical pesticides and fertiliser, and buffer their crops against extreme weather. Glenneis Kriel reports.

time-read
5 minutos  |
May 10, 2024
A smart farm springs up and empowers locals
Farmer's Weekly

A smart farm springs up and empowers locals

An experimental 'smart farm' is taking root at the doorstep of Gauteng's only Big Five game reserve and could become a blueprint for other socially and environmentally conscious farms in the future, writes Tanya Faber.

time-read
6 minutos  |
May 10, 2024
Proactive care helps to improve longevity of cows
Farmer's Weekly

Proactive care helps to improve longevity of cows

Glenneis Kriel reports on the recent South African Cow Longevity Conference, where it was said that food security was the major concern at the moment.

time-read
3 minutos  |
May 10, 2024
Fresh market sales remain stable despite inflation
Farmer's Weekly

Fresh market sales remain stable despite inflation

Cost fluctuations are a concern, but the potato market stands firm, writes Glenneis Kriel.

time-read
3 minutos  |
May 10, 2024
Ear implants can backtrack diseased cattle
Farmer's Weekly

Ear implants can backtrack diseased cattle

However hard it hits the cattle owner to learn that there is unsuspected disease in their herd, it is to their advantage to know of it as soon as possible to prevent its further spread, as well as taking measures to eradicate the trouble where possible.

time-read
3 minutos  |
May 10, 2024
SA's electricity crisis: a dim legacy
Farmer's Weekly

SA's electricity crisis: a dim legacy

South Africa's electricity crisis is the result of a series of failures over the past 30 years, says Mark Swilling, distinguished professor of Sustainable Development at Stellenbosch University.

time-read
5 minutos  |
May 10, 2024