Is CBD Bigger Than Marıȷuana?

A new report predicts it will be. Here’s what entrepreneurs need to know.

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Headlines are all about marijuana. Politicians argue about marijuana. Consumers flock to legalized states like Colorado and California for marijuana. But for the savvy entrepreneur who’s watching the numbers and looking for where to jump in, marijuana may not actually be where the greatest opportunity lies. It’s in hemp-derived CBD, which is already legal across the nation and is celebrated by users for reducing pain and inflammation. The CBD market is $591 million today but is projected to reach sales of $22 billion by 2022, surpassing cannabis sales by $1 billion, according to a new report released by the cannabis and CBD research company Brightfield Group.