Purple Majesty

Ruling the Land in This Sky-Scraping, Hemi-Powered Plymouth.

- Scotty Lacheanauer

“I’ve always been in love with the street freak look—you know, the cars so ugly they’re kinda cool,” admits Jeff Bornstein, a lifelong hot rod addict. And Jeff knows firsthand about these bizarro hot rods and “high and mighty” Gassers, as he belongs to the Dead Man’s Curve car club—a group of street warriors known for their bombastic builds and sky-scratchin’ mega-rides. The DMC members build their custom cars in the tradition of the wild and way-out “freaks” and Gassers first glorified on the street and strip battlegrounds of the 1960s.

Jeff’s got a few attention-grabbing rides back in his garage in Livingston, New Jersey. A day-two-styled 1964 Corvette coupe and a 1932 roadster boasting blown Bow Tie power have found permanent residence at his spacious auto abode. But a few years back he got the itch to build something that even the DMC crew didn’t have in its vast inventory of freaky street rides. So Jeff thought to figuratively scratch that incessant itch with an automotive brand he had no interest in.

PENTASTARS