Images Business of Food - January 2025

En este número

Rural India is rapidly becoming the key driver of the fast – moving consumer goods (FMCG) sector’s growth, surpassing urban markets and increasingly opting for premium products. As connectivity rises and incomes grow, rural consumers are increasingly reshaping the future of retail (see pages 44-45).
In a similar shift, Tier-2 and Tier-3 towns are now driving growth in sectors traditionally dominated by metros. Enhanced connectivity, affordable data, and better delivery networks have propelled these smaller cities into the e-commerce spotlight, revolutionizing how India shops. Read more on how brands are adapting to this dynamic, untapped consumer base on pages 46-48.
Expansion into Tier II and III cities is also driving demand for skilled labor in logistics, inventory management, technology, and customer engagement. These regions face more complex challenges than metros, requiring strategic inventory and delivery approaches. To meet this, companies must combine academic learning with hands-on training. Read more on pages 49-51.