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Sonu Sood in APAR's new TVC connecting nation-grade engineering to Indian homes
EPR Magazine (Electrical & Power Review)
|March 2026
APAR Industries, one of India's leading manufacturers of conductors, transmission cables and speciality wires, has launched its latest television commercial, featuring its long-term brand ambassador, Sonu Sood.
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This reinforces the cable giant's role in powering the nation's most critical infrastructure and bringing that same engineering excellence into Indian homes.
The new TVC showcases APAR's presence in some of India's most iconic and technologically advanced assets, including the Vande Bharat Express, INS Vikrant and strategic defence applications such as torpedoes, and more. These high-stakes deployment underlines the trust placed in APAR cables when safety, precision and reliability are nonnegotiable.
Diese Geschichte stammt aus der March 2026-Ausgabe von EPR Magazine (Electrical & Power Review).
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