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JLR sales take hit from cyber attack – but now improving

The Herald

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January 07, 2026

JAGUAR Land Rover (JLR) saw a significant drop in sales in the final quarter of last year following the huge cyber attack that disrupted its production plans.

- SIMON HUNT

Wholesale volumes at the Tata-owned firm fell by over 40% to 59,200 in the three months leading up to December's end, while retail sales fell 25% to 79,600.

The company attributed this decline not only to the cyber attack but also to US tariffs and the cessation of production of current Jaguar models.

"Production returned to normal levels only by mid-November post the cyber incident," stated JLR.

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