High-end store to open in centre

LUXURY beauty and wellness brand Rituals is set to open its first store in Swansea next month in what is being received as a welcome addition to the city centre.

- LOIS MCCARTHY

The opening comes as part of ongoing efforts to elevate Swansea's retail offering, with many locals hopeful that the city will continue to evolve.

With the restaurant sector flourishing along Wind Street, many locals have expressed a desire for more diverse shopping destinations.

The closure of big-name stores like Zara and The Body Shop in the city centre, has further highlighted the need for new retail choices.

The new store, located in Swansea Quadrant, will feature an immersive space showcasing Rituals’ signature range of luxurious bath, body, and home products, all designed to encourage moments of mindfulness and self-care in daily life.

It is believed that it will be located in the unit that previously housed The Body Shop.