Future-focused agri careers

WITH nearly half of South Africa's youth currently unemployed, the agriculture sector presents a growing - yet often misunderstood opportunity.

- EDNA LAUBSCHER

Far from the traditional image of farming, today's agricultural labour market is increasingly diverse and technology-driven, offering career paths in agritech, data analytics, logistics and laboratory research.

New era opportunities

Agriculture is too often viewed through a narrow lens - one that equates the entire sector with traditional farming or primary food production.

While primary production remains essential, these roles represent only a fraction of what modern agriculture actually involves. The sector is continually evolving and offers a far wider range of career opportunities, many of which don't require land ownership or a rural background.