As creators of Media ERP, we often get asked about our journey over the last 11 years.
With our 9th run at NAB Show coming up, we figured now is a great time to look back and reflect on how we, and our software, have evolved over the years!
It all started around a decade ago, when the Media & Entertainment (M&E) industry had just begun its digitisation journey, migrating from tape to tapeless. Back then, Cloud was more an idea than a reality, and tech solutions specially tailored for M&E were virtually non-existent. Media Asset Management was all about managing storage & retrieval of content, with human orchestration and no automation. There was a pressing need for content enterprises to transition to file-based workflows and deliver content to multiple platforms.
Whilst enabling that, our endeavour was to connect every stakeholder involved in the business of content through digitisation. We gave the M&E industry its very own ERP - CLEAR - ONE software that automates the content supply chain. Leveraging the power of hybrid Cloud and automation, it provided the industry with a single software for the enterprise, specially designed to connect all their departments, geographies and businesses.
For the first time ever, technical operations, creative, marketing, legal, operations, sales and senior executive leadership teams could all collaborate on the same software. Media enterprises were connected with their entire ecosystem of production companies, brands, localisation vendors, advertising agencies, play-out locations and multi-platform delivery channels through one platform. CLEAR, coupled with our Cloud-enabled services helped M&E players unlock new revenue streams, save time and reduce cost in a big way.
Diese Geschichte stammt aus der April 2019-Ausgabe von Digital Studio.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent ? Anmelden
Diese Geschichte stammt aus der April 2019-Ausgabe von Digital Studio.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
Pixotope Launches Pixotope Pocket: Your Ultimate Virtual Production Tool for iPhone
Pixotope, the leading software platform for end-to-end real-time virtual production solutions, today announced the full public availability of its mobile app, Pixotope Pocket.
MRMC and Pixelscope Team Up to Transform Sports Production with AI and Robotics Integration
Mark Roberts Motion Control (MRMC), a subsidiary of Nikon, and Pixelscope, a leading provider of AI-automated live sports production solutions, have joined forces in a partnership aiming to redefine sports production.
Innovative Production Services Elevates Broadcast Quality with Panasonic Cameras
Innovative Production Services enhances its production capabilities with the acquisition of Panasonic cameras, including AK-UC4000s and AG-CX350s, delivering exceptional broadcast quality and operational flexibility for diverse shooting scenarios.
Clear-Com Appoints Dave MacKinnon as Vice President of Product Management
Clear-Com proudly welcomes Dave MacKinnon as its new Vice President of Product Management, heralding his extensive experience across government, broadcast, and public safety sectors. With a background spanning over two decades, including roles with the US Government and NBC Universal, MacKinnon brings invaluable expertise to Clear-Com’s executive team.
ASUS Unveils Cutting-Edge AI Solutions at NVIDIA GTC Conference
ASUS introduces advanced AI solutions at the NVIDIA GTC conference, featuring cutting-edge GPU server innovation and liquid-cooling technology, aimed at enhancing AI adoption across industries. These solutions optimize GPU resource allocation, maximizing e’ciency and ROI for businesses worldwide.
MetaBroadcast Appoints Andy Johnston as Chief Technology Officer to Drive Technological Innovation
MetaBroadcast, a prominent metadata management specialist catering to broadcasters, streamers, and Pay TV operators, has enhanced its executive leadership team by naming Andy Johnston as its Chief Technology O“cer (CTO).
2024 Global Elections: Battling Deepfake Threats for Election Integrity
As the world gears up for a pivotal electoral year in 2024, the spotlight is on transparency and the protection of social interests. Amidst the dynamic digital landscape, the public is urged to stay abreast of recent trends, particularly the rise of deepfake technology. This development, while innovative, also carries potential risks.
JioCinema Sets New Records with 11.3 Crore Viewers on IPL 2024 Opening Day
On the opening day of the Indian Premier League (IPL) 2024, JioCinema garnered significant attention by attracting a staggering 11.3 crore viewers, marking a remarkable 51% increase compared to IPL 2023. This surge in viewership not only underscores India's transition into a digital-first sports-consuming nation but also solidifies JioCinema's position as a key player in the streaming landscape.
ZEISS in India Launches Nano Prime Range of highspeed Cine Lenses for Mirrorless Full Frame Cameras
ZEISS introduces Nano Primes, the first T1.5 cine lenses tailored for mirrorless full-frame cameras, initially available in Sony E-mount, bridging the gap between entrylevel and high-end cinematography, catering to diverse filmmakers’ needs in India’s flourishing movie industry.
SONY PDT-FP1: ENHANCING MEDIA TRANSFER EFFICIENCY WITH RELIABLE 5G CONNECTIVITY
The PDT-FP1 Portable Data Transmitter by Sony is designed with practicality in mind, the PDT-FP1 aims to simplify media workflows and meet the diverse needs of professionals in news reporting, event coverage, and broadcast video production.