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A Bank That Keeps Things Simple

Entrepreneur

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January - February 2021

It’s not nuts – The 18-year-old coin bank on Casilimas’ desk.

- By Pablo Casilimas

A Bank That Keeps Things Simple

When I was in third grade, my teacher assigned our class a project. We all had to take an item from home and repurpose it to fulfill another need. I took an empty container of Planters nuts, washed it out, cut a little slit into the cap, and called it a piggy bank. It wasn’t the most ambitious project in the class, but I’m proud of my 8-year-old self. The way I see it, I had a hacker’s mentality. I was thinking: How can I get maximum output for the least amount of input?

Back then, “maximum output” meant getting a good grade for very little work. But 18 years later, this ragtag container still continues to provide.

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