Switch to previous version of Magzter
Special Events In Malls
Shopping Centre News brings you a detailed look at some of the most engaging mall activities across the country.

Express Avenue Celebrates World Photography Day Express Avenue celebrated World Photography Day by inviting entries for ‘An Ode To Water’ through Instagram that cherish the element of water and draw awareness to its sheer beauty and importance. This was a contest without a prize, at least not in the conventional sense. Every photograph submitted for the contest was a pledge to support and a winning contribution to the cause. The contest garnered more than 2,000 entries from all over India. 50 photographs from these entries were shortlisted and were prepped to be exhibited at Express Avenue starting from August 16 to culminate on World Photography Day, August 19.

“Speaking on the success of the exhibition, LLA Founder and leading photographer Iqbal Mohamed said, “In the thousands of entries we received, I could see the immense passion of photographers from all over India who have participated so enthusiastically to shoot for a cause. People who have seen the exhibition so far have been excited about how differently, and in such varied ways, water was captured and with so much positivity.”

Alongside the exhibition, LLA ran an activity for children at Express Avenue on August 18. An interactive game in which the participants became ‘Water Heroes’ who found new recruits to join their ‘army’ in the cause of saving water. They walked around the mall, convinced people to become ‘Water Soldiers’, and clicked photographs of their new recruits. Over 200 children joined in the activity to build an army of people who were dedicated to the cause of conserving water, giving us immense hope for the future of water.

Continue Reading with Magzter GOLD

GoldLogo

Get unlimited access to thousands of curated premium stories and 5,000+ magazines

READ THE ENTIRE ISSUE

September 2019

MORE STORIES FROM SHOPPING CENTRE NEWSView All
THE YEAR THAT WAS FOR SHOPPING CENTRES
Shopping Centre News
2 mins read
THE YEAR THAT WAS: CUSTOMER CENTRICITY KEY TO SHOPPING MALL SUCCESS
Shopping Centre News
10+ mins read
M2K CORPORATE PARK SHOPPING PLAZA: GURUGRAM'S LATEST FEC DESTINATION IN THE MAKING
Shopping Centre News
3 mins read
INORBIT MALLS: INNOVATING, TRANSFORMING AND REINVENTING SHOPPING EXPERIENCES
Shopping Centre News
7 mins read
BHUMIKA ENTERPRISES: TRANSFORMING RAJASTHAN INTO A WORLD CLASS RETAIL & HOSPITALITY HUB
Shopping Centre News
6 mins read
Malls & Warehousing: Chennai Cracks The Code
Shopping Centre News
4 mins read
Shopping Malls In Turkey On The Radar Of Asian & Arab Investors
Shopping Centre News
1 min read
KW Delhi 6: An Essence Of ‘Freedom Shopping'
Shopping Centre News
5 mins read
Indian Malls: Selling Experiences To Engage Consumers
Shopping Centre News
10+ mins read
Viviana Mall Increases Rooftop Solar Installation Capacity
Shopping Centre News
1 min read