DO THE MONKEY!
Guitar World|April 2020
TONY IOMMI takes you inside his new signature guitar, an extremely limited replica of his classic-era BLACK SABBATH axe, a cherry red 1964 Gibson SG Special known as the THE MONKEY. The Godfather of Metal also discusses the horde of new riffs he’s stockpiling, the prospect of new music (with or without BRIAN MAY) — and a recent airport encounter with ROBERT PLANT
RICHARD BIENSTOCK
DO THE MONKEY!

TONY IOMMI HAS SPENT THE LAST half-century conjuring the loudest, heaviest, most evil-sounding racket known to man and beast. But even he can still be stunned into silence every now and then. Take, for instance, the moment when the 71-year-old guitarist first laid eyes on his new Gibson model, a note-perfect replica of the cherry red 1964 SG Special (affectionately known as “the Monkey” due to a sticker on its body of a cartoon primate playing a fiddle) that was his primary instrument on the first five Black Sabbath albums — a clutch of records that, together, form something of the ur-text of heavy metal as we know it today.

“I was amazed when I saw it,” Iommi tells Guitar World. “I went, ‘My god!’ It just shocked me.”

The reason?

“This new model is exactly, exactly the same as the original,” he continues. “Right down to every little mark and dent. It’s just incredible.”

Given a guitar as iconic, as heavily modified and, let’s be honest, as weathered as Iommi’s original Monkey, this is no small achievement on Gibson’s part. The company has been responsible for several Iommi signature models over the years, including an impressively appointed Gibson Custom Shop design and an incredibly popular, more affordable Epiphone take. But, Gibson Chief Merchant Officer Cesar Gueikian points out, “We’ve never done the Monkey. And if you think about it, the Monkey is ‘the one.’ ”

This story is from the April 2020 edition of Guitar World.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

This story is from the April 2020 edition of Guitar World.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

MORE STORIES FROM GUITAR WORLDView All
KIM THAYIL
Guitar World

KIM THAYIL

The mighty Soundgarden guitarist looks back on his most iconic riffs and solos, as well as the gear and tunings that guided him deep into the creative superunknown

time-read
10+ mins  |
November 2023
ANDY BELL
Guitar World

ANDY BELL

The U.K. shoegaze pioneer discusses the recording of Ride's classic Nineties albums and his 10 years as a member of Oasis

time-read
10 mins  |
November 2023
MARC FORD
Guitar World

MARC FORD

The respected SoCal guitarist explains why he chose the Black Crowes over Guns N' Roses - and how the Crowes' internal friction helped make them a compelling alternative to grunge

time-read
10+ mins  |
November 2023
BRIAN VANDER ARK
Guitar World

BRIAN VANDER ARK

Determined as he moves out of the shadow of his past, the guitarist recounts the origins of the Verve Pipe and the recording of a definitive Nineties anthem, \"The Freshmen\"

time-read
7 mins  |
November 2023
VERNON REID
Guitar World

VERNON REID

From Vivid to Time's Up to Stain: How Vernon Reid's expressionist shredding juiced Living Colour through the grunge era

time-read
8 mins  |
November 2023
ART ALEXAKIS
Guitar World

ART ALEXAKIS

The tenacious Everclear frontman/guitarist discusses the music, moments and \"dangerous\" amps that changed his life and maybe ours - in the Nineties and beyond

time-read
8 mins  |
November 2023
DAYS OF FUTURE PAST
Guitar World

DAYS OF FUTURE PAST

The retro designs, digital innovations and misfit toys that defined guitar gear and technology in the Nineties

time-read
10+ mins  |
November 2023
IT'S ALL A BLUR...
Guitar World

IT'S ALL A BLUR...

The rise and fall of Britpop, the Nineties' other massive, guitar-based movement

time-read
10+ mins  |
November 2023
NEVERMIND NEVERMIND!
Guitar World

NEVERMIND NEVERMIND!

10 overlooked rock albums from the Nineties that are worth a second listen

time-read
5 mins  |
November 2023
A GRUNGY GUITAR GUIDE TO THE '90S
Guitar World

A GRUNGY GUITAR GUIDE TO THE '90S

Guitar World

time-read
9 mins  |
November 2023