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Not lovin' it: McDonald's pulls Dutch AI Christmas ad
December 12, 2025
|The Straits Times
US burger chain McDonald's said on Dec 10 that it removed an artificial intelligence (AI)-generated Christmas advert in the Netherlands after it was lambasted online.
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The advert, “The most terrible time of the year”, depicts Christmas chaos, with Santa caught in a traffic jam and a present-laden Dutch cyclist slipping in the snow.
The message: retreat to a McDonald's restaurant until January and ride out the festive season.
But the ad sparked a (Mc)flurry of criticism on social media. “This commercial single-handedly ruined my Christmas spirit,” said one user. “Good riddance to AI slop,” posted another.
هذه القصة من طبعة December 12, 2025 من The Straits Times.
اشترك في Magzter GOLD للوصول إلى آلاف القصص المتميزة المنسقة، وأكثر من 9000 مجلة وصحيفة.
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