One of the challenges of running a female-led start-up is getting customers and investors to see the importance of its products, said Ms Vivian Lee, co-founder and chief executive of Go! Mama.
Go! Mama equips buildings and other spaces with breastfeeding pods for mothers, an idea that came to Ms Lee after she faced struggles nursing her baby outside of the house.
"As our business is based on women's needs, trying to explain to facility providers (who are mostly male) why they need our services is hard," said Ms Lee, 38, who set up Go! Mama in 2021 with a friend, Ms Eunice Lim.
هذه القصة مأخوذة من طبعة March 28, 2024 من The Straits Times.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 8500 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة March 28, 2024 من The Straits Times.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 8500 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
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