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The rise of personalised travel experiences
April 26, 2025
|Saturday Star
THE travel industry is undergoing a significant transformation as a recent McKinsey survey has revealed that modern travellers are no longer satisfied with traditional leisure packages.
Rather, their expectations have shifted towards seeking authentic engagements with local customs, cultures, and a diverse array of activities.
As such, the call for a more personalised and curated travel experience has never been louder, signalling a new era in the tourism sector.
Industry insiders have taken note of this shift, with an emphasis on the importance of emotional connection in hospitality.
"The days of one-size-fits-all packages are over. Travellers expect more," asserts Kruger Gate Hotel Manager Miguel Farinha, highlighting the need for hospitality providers to respond to evolving consumer demands.
هذه القصة من طبعة April 26, 2025 من Saturday Star.
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