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Retailer
COMET CELEBRATES 75 YEARS OF PEANUTS WITH NEW COLLECTION
Comet has unveiled its latest designer collaboration with Peanuts Comics, launching a Holiday Special footwear collection to celebrate 75 years of the iconic comic universe.
1 min |
January - February 2026
Retailer
BMW BRINGS UNO TO CARS VIA PARTNERSHIP WITH MATTEL AND AIRCONSOLE
Mattel, AirConsole, and BMW Group have announced the launch of an in-car version of the classic card game UNO.
1 min |
January - February 2026
Retailer
DISNEY AND MARVEL JOIN HOPSCOTCH KIDSWEAR LINEUP
Hopscotch has introduced a licensed collection featuring Disney and Marvel characters, adding more than 300 styles across apparel and accessories for babies, toddlers, girls, and boys.
1 min |
January - February 2026
Retailer
FOSSIL X DISNEY UNVEIL SPACE-THEMED MICKEY HERITAGE WATCH
Fossil has unveiled a limited-edition Astronaut Mickey Heritage Watch in collaboration with Disney, blending classic character charm with expert watchmaking.
1 min |
January - February 2026
Retailer
VOLUME, VALUE, VELOCITY: GCPL'S FORMULA FOR PROFITABLE GROWTH
With double-digit growth in India and improving margins, GCPL is regaining momentum through volume-led growth and portfolio premiumization.
4 min |
January - February 2026
Retailer
URBAN JUNGLE X STRANGER THINGS COLLECTION HITS MARKET
Urban Jungle has launched a limited-edition Stranger Things luggage collection inspired by elements from the popular series.
1 min |
January - February 2026
Retailer
CELIO BRINGS ICONIC POKÉMON CHARACTERS TO FASHION
Celio has launched its officially licensed Pokémon Capsule Collection in India, blending nostalgic appeal with contemporary menswear style.
1 min |
January - February 2026
Retailer
INNISFREE BRINGS WINNIE THE POOH MAGIC TO INDIA
Innisfree, a leading Korean skincare and beauty brand, has unveiled its much-awaited Disney Winnie the Pooh Collection in India.
1 min |
January - February 2026
Retailer
DIOR PARTNERS WITH GKB OPTICALS TO LAUNCH EXCLUSIVE 'DIOR DOOR' IN MUMBAI
GKB Opticals has unveiled the Dior collection at GKB Vision Lounge Store in Santa Cruz, Mumbai.
1 min |
January - February 2026
Retailer
MINNIE MOUSE SHINES IN LOUNGEFLY X SWAROVSKI COLLECTION
Loungefly has partnered with Swarovski to launch a limited-edition Disney Minnie Mouse accessory collection, blending the brand's iconic pop-culture-inspired designs with luxury crystal embellishments.
1 min |
January - February 2026
Retailer
VALLON AND ROYAL ENFIELD REDEFINE RIDER EYEWEAR
Royal Enfield has collaborated with performance eyewear brand VALLON to launch the Royal Enfield × VALLON Moto Aviators, a Classic edition eyewear collection inspired by the brand’s iconic Classic motorcycle lineup.
1 min |
January - February 2026
Retailer
MARVEL AND ADIDAS COLLABORATE WITH REAL MADRID AND ALL BLACKS
Adidas has partnered with Marvel, Real Madrid and the All Blacks on a capsule collection that blends sports culture with comic book storytelling.
1 min |
January - February 2026
Retailer
MINISO CASTS A SPELL WITH HARRY POTTER POP-UP STORES
Global lifestyle retailer MINISO has partnered with the iconic Harry Potter franchise to bring an immersive retail experience to India with the launch of the Harry Potter x MINISO Pop-Up Store 2.0 at Forum South Bengaluru.
1 min |
January - February 2026
Retailer
STARBUCKS INDIA BRINGS BAILEYS TO HOLIDAY MENU
Baileys by Diageo India and Starbucks has collaborated on a limited-edition holiday beverage lineup in India, marking a seasonal partnership that brought together Starbucks' beverage expertise and Baileys' signature Irish Cream flavor in a non-alcoholic syrup format.
2 min |
January - February 2026
Retailer
BUILDING INDIA'S NEXT-GEN FASHION POWERHOUSE
TMRW House of Brands is scaling a high-growth, profitable fashion platform by building strong youth-focused brands, expanding categories, and executing a disciplined omnichannel strategy.
3 min |
January - February 2026
Retailer
CRAYOLA JOINS MCDONALD'S FOR GLOBAL CREATIVE HAPPY MEAL ROLLOUT
Crayola has partnered with McDonald's to introduce a new Happy Meal experience focused on creative play and artistic expression for children.
1 min |
January - February 2026
Retailer
MARKING A BOLD LEAP INTO INDIA'S BRIDGE-LUXURY WATCH SEGMENT
Timex's new Aston Martin watch range marries motorsports prestige with premium craftsmanship to meet rising consumer demand for exclusive, high-value timepieces.
3 min |
January - February 2026
Retailer
DISRUPTING THE TRAVEL GEAR MARKET
Urban Jungle, led by Tanisha Jatia, marks Safari Industries' move into design-led, lifestyle-focused luggage for Gen Z and millennials. The brand is expanding across premium retail and new categories while targeting over Rs 100 crore in turnover this year.
2 min |
January - February 2026
Retailer
CONVERSE BRINGS NARUTO SHIPPUDEN TO THE STREETS
What happens when an epic anime and an iconic street-style sneaker brand come together? The answer is Converse and NARUTO SHIPPUDEN'S limited-edition footwear collection that is all set to make the all-time-favorite anime series a part of your everyday fit. For over two decades, NARUTO SHIPPUDEN has inspired fans globally with its themes of perseverance, friendship, and self-improvement. The anime has left a deep imprint on the pop culture legacy, and Converse is proud to collaborate with it to embody its spirit through its sneakers.
1 min |
January - February 2026
Retailer
DUCATI TAPS TITAN TO DRIVE INDIA LAUNCH
Ducati has entered India's lifestyle segment with the launch of its new watch collection, introduced in partnership with Titan.
1 min |
January - February 2026
Retailer
HOW WARNER BROS. DISCOVERY BROUGHT BRAND LICENSING MAIN STREAM
As India's licensing landscape shifts toward high-value, cross-category collaborations, Warner Bros. Discovery is emerging as a key architect of this transformation — embedding entertainment IP into mobility, technology, alcobev and lifestyle to build culturally resonant, long-term brand ecosystems.
6 min |
January - February 2026
Retailer
BLINKIT AND HOT WHEELS CREATE VIRAL BUS STOP CHALLENGE
Blinkit partnered with Hot Wheels for a social media stunt that gained rapid online attention.
1 min |
January - February 2026
Retailer
LENSKART BRINGS STRANGER THINGS STYLE TO EYEWEAR
Lenskart has entered a strategic collaboration with Netflix to launch a limited-edition eyewear collection celebrating the fifth and final season of the globally popular series Stranger Things.
1 min |
January - February 2026
Retailer
TEGO X ERIC D'SOUZA REDEFINE THE TRAINING MAT
TEGO, a premium activewear brand built for everyday athletes, has introduced the Primal Stance Mat, a limited-edition collaboration with renowned tattoo artist Eric Jason D'Souza.
1 min |
January - February 2026
Retailer
THE LEGO GROUP AND FORMULA 1 UNVEIL FIRST-EVER INTERACTIVE RACING EXPERIENCE IN INDIA
LEGO India, in collaboration with Formula 1, is set to bring the world of racing to life for kids across the country. Blending the dynamic spirit of motorsports with creative play, the event invites kids and their families, from curious first-timers to lifelong enthusiasts, to build, race, and take on fun challenges designed to spark imagination and hands-on learning.
2 min |
January - February 2026
Retailer
BONKERS CORNER AND BRATZ LAUNCH BOLD, NOSTALGIC SUMMER COLLECTION
Bonkers Corner joined forces with the iconic Bratz brand to launch a bold and nostalgia-infused summer collection, bringing Y2K-inspired fashion back with a modern streetwear twist.
1 min |
January - February 2026
Retailer
Bisleri BECOMES OFFICIAL BEVERAGE PARTNER FOR TATA WPL
Bisleri International has signed on as the Official Beverage Partner for the Tata Women's Premier League for the next two seasons, strengthening its presence in India's growing sports ecosystem.
1 min |
January - February 2026
Retailer
GOIBIBO INTEGRATES TRAVEL EXPERIENCES INTO THE GREAT INDIAN KAPIL SHOW
Goibibo has partnered with Netflix for Season 4 of The Great Indian Kapil Show to integrate travel-themed giveaways into the comedy talk show. The collaboration features special segments within five episodes where host Kapil Sharma interacts with studio audience members through lighthearted conversations about travel and life, eventually surprising select fans with all-inclusive international vacation packages to destinations like Thailand, Dubai, Malaysia, Vietnam, and Bali.
1 min |
January - February 2026
Retailer
HOW INDIA'S FRAGRANCE MARKET IS SMELLING SUCCESS
This market is undergoing a quiet transformation-shifting from impulse deodorant buys to a fast-growing, aspiration-led perfume culture driven by access, awareness, and self-expression.
4 min |
January - February 2026
Retailer
THE RISE OF PURPOSE-DRIVEN COLLABORATIONS IN FOOTWEAR
Footwear collaborations are moving from one-off drops to purpose- driven cultural moments, turning limited-edition sneakers into stories that fuel growth and brand relevance.
3 min |