يحاول ذهب - حر

Echelon Magazine - November 2017

From Choose Date

To Choose Date

Echelon Magazine Description:

الناشر: Capital-Media-(Pvt)-Ltd

فئة: Business

لغة: English

تكرار: Monthly

Intelligent Storytelling

The one thing that will define the Echelon magazine will be the quality of the storytelling. Echelon,published monthly, will cover in depth Sri Lanka’s most successful businesses, examine their winning strategiesand profile their leaders in immersive stories. Great stories are also never limited to words, and our approach includes rich photography, bold graphics and leading edge design which together will make for a compelling read.

But business doesn’t start and end in a boardroom;it extends to the golf club greens, to international travel and to pursuits that blurthe lines between commercial venture and sheer passion. The Echelon team will present the best in business and lifestyle coverage that will appeal to an exclusive and affluent readership: an otherwise hard to reach demographic.

Content will be developed by one of the most experienced and proven teams of editors, financial journalists, photographers and designers in the country.This team has already raised the bar for powerful and expertly crafted business news. Shamindra Kulamannage, will lead the editorial team.

The reputation of Echelon is being built on the separation between editorial and advertising. However we are also looking for the most creative and impactful new formats that can be applied in our magazines, iPad app as well as website to help our clients reach our audience. We are flexible and creative and we will have a solution for every single advertiser who wants to reach our audience.

We are passionate about creative results and about working with our advertisers to help them create bespoke multi platform creative solutions with our in house creative team and of course our sales team.

Echelon will be a great place to show off the products and capabilities of our clients because they will be surrounded by an editorial product that is expertly crafted, full of integrity and intelligence.

في هذا العدد

Reaching for AI
Following years of promising and not delivering, AI has not firmly arrived. From responses to email, voice recognition, and cars that identify traffic signs, AI is part of everyday life for many people who don’t even realise it. Its stealth arrival and total dominance by large tech giants like Google, Facebook and Amazon have surprised even the tech firms. To build the next generation of products, some of Sri Lanka’s top tech firms are deploying algorithms and even developing new AI algorithms to establish a competitive advantage.
For any emerging tech industry, AI poses a challenge because of its vast application and potential, contrasted by the lack of talent and resources to enter tech’s inner sanctum. For regular businesses, AI is even more daunting. One reason for the sober thinking may be that, for many non-tech managers, AI remains a futuristic concept. Building a business case for investment in AI is not straightforward when senior management lacks a clear understanding of AI and machine learning, and the concepts behind them. It’s encouraging that some tech firms are showing the way by their initiatives.