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In this issue
The first issue of Mark magazine contains an exclusive excerpt of Nigerian-American journalist Dayo Olopade\'s debut book about breaking the rules in modern Africa. Called \'The Bright Continent\' Olopade offers a refreshingly hopeful view about the commercial map of Africa.
Discover the inside story of HKLM’s growth in Africa from Sean McCoy. Read Romeo Kumalo, chief operating officer of Vodacom International, talking about the primary mistakes the mobile giant made in Africa. Find out which territories Celeste Fauconnier, Africa Analyst at RMB, recommends for brand growth.
Mark Magazine Description:
The global map is changing. Africa’s growth rates speak for themselves, and so the world is moving to a new future where there will be two brand binaries: those who come open, curious and excited to grow with Africa, and those who are chained by legacy perceptions, projections and prejudices.
You can't ignore Africa. You can't ignore Mark Magazine's Africa Dispatches which has the smartest thinking and insights about branding on the continent.
You can’t ignore Africa. You can’t ignore Mark Magazine’s Africa Dispatches, which has the smartest thinking and insights about branding on the continent delivered with design that will take your breath away.
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