In this issue

The Incredible Story of Micromax!

Chief Speak: Will Yang, Brand Director, OPPO India

Spotlight: Tech Innovations From Apple's Orchard

Face to Face: Dinesh Sharma, Director, Mobile Product Center, Asus India

Tested: OPPO F9 Pro, Vivo V11 Pro, Honor Play, Nokia 6.1 Plus, iTel A45, TECNO Camon iAce, Infinix Note 5 and many more…

Phone Of The Month: Huawei Nova 3

The Incredible Story Of Micromax!

Micromax story is really incredible in many ways that the homegrown brand went on to become the leading brand in the country challenging Samsung in its prime and has the entire ingredients to repeat itself inspite of the huge success of the Chinese brands. A brand that had started a sub-brand, YU Televentures, for the online buyers when no company would have imagined and it garnered success all across for its machoism. We explore the journey of this incredible brand through our prism.

8 mins

“Along With Camera Technology We Are Also Focusing On An Overall Smartphone Experience With Battery And Design Innovations”

OPPO is being identified as the selfie-centric smartphone brand by the youths in India but, it has other facets as well; be it Artificial Intelligence, motorized selfie lens in Find X to Waterdrop design and VOOC charging in F9 Pro. Will Yang, Brand Director, OPPO India had a word with Haider Ali Khan on these new concepts, brand strategy and much more. Edited Excerpts:

7 mins

Tech Innovations From Apple's Orchard

Taking the vision for the future of the smartphone to a new level, the Cupertino-based tech major has come up with iPhone XS, iPhone XS Max and iPhone XR. The company also introduced Apple Watch Series 4, redesigned and re-engineered to help users stay connected, be more active and manage their health in powerful new ways!

2 mins

Xiaomi Cracks The Tv Code Too!

By selling more than half a million Mi televisions in six months since its launch, the mobile OEM which stunned the Indian market by overtaking Samsung as number one smartphone brand, appears to be repeating the success story in the television space too!

2 mins

What Do Consumers Want From AI?

A Gartner survey finds consumers would increasingly adopt AI if it helps them save time and money!

2 mins

iPhone X Profit Zooms!

Despite lower volume, iPhone X is well on course to become the highest profit generating iPhone!

2 mins

Read all stories from My Mobile

My Mobile Magazine Description:

My Mobile, offer news, reviews and views on mobile phones, mobile phone prices, value added services, cellular services, tariff plans and reviews of mobile applications and games.
Our philosophy is to simplify the world of mobile phones for the consumer, demystify cellphone jargon and update the buyer on the latest prices and models. We want to educate, empower and, of course, entertain the mobile phone user. We have something for everyone, from the technology/gadget lover to those reluctant to use their phones for anything other than calls. We focus on the real needs of the mobile phone consumer.

Our compelling product is the extensive buyer’s guide which offers an instant comparative look at all the phone models--the very latest as well as the existing models-in the market. And our strength lies in our no-nonsense reviews of cellphones brought to you by our reporters who are young mobile phone and technology enthusiasts.

It was only after My Mobile, first published in February 2005, that consumers found the simplest way to keep track of new mobile technology, get the latest information about products and services as well as unbiased reviews of existing and upcoming gadgets.

The magazine My Mobile, printed in two editions (Hindi and English), is published by Pankaj Mohindroo of My Mobile Infomedia Pvt Ltd. Mohindroo is also the founder and national president of the Indian Cellular Association.