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In this issue

In the aftermath of the Coronavirus pandemic, a major change in consumers’ lifestyle has been witnessed towards hygienic living. The last few months have seen consumers taking a more proactive approach to healthier eating and exercising more — for maintaining health and immune resiliency. This change in lifestyle has not only fueled the growth of many new product categories but has also compelled food and grocery retailers to exercise rigorous innovations in other aspects of their businesses — right from production and packaging to in-store services. The industry has also witnessed an accelerated pace of technology adoption. Today, Major FMCG players across the country are increasingly adopting technology solutions like sales force automation, distribution, warehouse and delivery management systems and other intelligent tools to improve sales, delivery and in-outlet executions. In this issue of Progressive Grocer, we take a look at how brands and retailers across the country are innovating to serve the consumers better than even in these evolving times. We highlight opportunities as well as invaluable insights from leaders of this space, so that businesses can successfully prepare their contingency plan for the near future.

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