Images Retail Magazine - September 2023

In this issue

Dear Reader, The month of September is always extra special for the retail ecosystem as it marks the beginning of the festival season. We are ready to usher in the celebratory spirit in full glory.
Retailers and brands are once again ready to welcome the new-age consumers with offers, discounts and enhanced collections. One category that sees an uptake during this season due to the extravaganza of discounts associated with it is Consumer Durables and Information Technology or CDIT.
The September edition of IMAGES Retail shines the spotlight on this ever-green category. The segment which picked up tremendously during the pandemic period is now gaining real momentum. The Indian CDIT market is predicted to nearly double in the next three years to touch `1.48 lakh crore by 2025.
In our cover story, we bring you the remarkable journey of a CDIT player Boat, a company that started selling mobile phone chargers and later evolved as a leader in audibles and wearables boasting a `4,000 annual turnover. In the exclusive interaction, Sameer Mehta, Co-founder of the brand narrates it all. The issue also has interviews with Sangeetha Mobiles and Noise, both of which are leaders of their particular segments.