The Franchising World - December 2018
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December 2018 issue Digital Access. - Magazine Details
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Magazine Description
In this issue
We are standing on the threshold of 2019 and as we close the year with this issue, it would be good to review what happened in 2018 to make our next year better than its predecessor. It has been a year of challenges and intrigues for the industry as the whole. While Established and mature franchisors enjoyed their legacy to get new franchisees on board, there were many young franchisors with fresh and cutting-edge concepts who were agile and out there. There are new concepts that are bursting at the seams and investors and entrepreneurs are waiting to maximize the benefits and returns in 2019. However, going forward successful franchising will belong to brands that are innovative with sustainable business models, pivot fast and are digitally engaged with the end customer.
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TASTE SUCCESS VIA FRANCHISING
\"Since I was a house wife and didn't know anything about running a business, a reputed brand like Baskin Robbins franchise was always a safe bet. It assured me of business assistance and establishment with more probability of success as it has assured customer base. Also it feels great to be associated with an international brand.\" Says Surita Dasgupta, Baskin Robbins franchisee. Read on to know about her entrepreneurial journey.
TALENT CORNER EMPOWERING THE RECRUITMENT INDUSTRY
Seeing the smile on the faces of job seekers after hearing the name of 'Talent Corner\" is in itself a big sign of success for the brand. The company has taken giant steps towards success in the last two decades.
PROMINENT women leaders LEADING THE franchise INDUSTRY
Women entrepreneurs are putting their best foot forward with courage and uninhibited passion to change the world around them, make a difference with their ideas, find solutions that have never been sought, fight social norms, run successful ventures and generate employment for many, and give growth to new sustainable ecosystems.
Bye-Bye, Marketing Dollars?
When economies go south, so do marketing spends. But that might not make sense for you.
FAIR OPPORTUNITIES MAKE WAY FOR THE FAIRER SEX
\"Behind every successful woman is herself\" is a new-age adage which is changing the world in the 21st century. Women are leading in all aspects of life, be it education, job opportunities and now even Entrepreneurship!
10 Franchise Mantras To Look Out For In 2023
India is poised to become the third-largest consumer market, after US and China and consumer spending in India is expected to grow from US $ 1.5 trillion at present to nearly US $ 6 trillion by 2030.
Seven Factors To Consider While Choosing The Right Franchise
Whether you are a beginner or an expert, choosing the right franchise can be intimidating.
Who to Learn From When You're the Boss
Entrepreneurs can often feel isolated, because there’s nobody above them to learn from. But with a little extra effort, you can find the guidance you need to keep growing.
MBE MAILING SUCCESS TO INDIA
Mail Boxes Etc. (MBE) Worldwide is one of the largest third-party logistics, printing, marketing and communication services networks in the world with over 2,800 Service Centers globally in more than 53 countries. Now with the brand foraying into the Indian market with Franglobal, Deepak Bansal, Business Developer Worldwide of MBE shares about the reasons behind entering India and their future aspirations.
BLOSSOMING BUSINESS OPPORTUNITY
Ferns N Petals was established in 1994 and flower bouquet delivery was the first and only thing that the company was into. From just single flower shop in Delhi during 1994, Ferns N Petals is now the largest florist chain with more than 320 stores (and still counting) across all the major cities and towns of India. We spoke to Akila Chandrasekhar, a successful Ferns N Petals franchisee based out of Coimbatore who is operating two successful outlets and is keen to add more stores of the brand under her umbrella IN the future.
