In this issue

The rapid digitization has led to the immense content consumption as of late. The accessibility of Internet has given rise to the content creators who are otherwise popularly known as “Influencers”. These influencers have become a part of the lives of the people as they keep on consuming the content being created on the platforms. In this edition, we have covered content creators like Bhuvan Bam from “BB ki Vines” to Ankur Warikoo. Not only this, the January 2022 edition also talks about the evolution of the Mental Health start-ups in India as the market size keeps on growing. We have also captured business trends from automation and AI to education and financial services that will abreast businesses to makeover their work design for the new era.

2022: The Year Of The Creator

The pandemic might have limited our movement but the amount of content we consume has been more than ever. What made us stick while scrolling through social media all day long was the content of some amazing resources created all along. This new breed of young individuals who are making an impact with their enthusiastic, engaging, and real content and communities paying close attention to their views. Better known as influencers, these content creators are the first peak on the set of people who are generating a large following by talking to you as you would like to be heard.

10+ mins

NOW WE'RE TALKING!

Mental health was once a taboo subject, but it’s becoming an increasingly good business—and a valuable service to those struggling silently. That’s why Selena Gomez, who has been open about her own mental health, is partnering with her mother, film and TV producer Mandy Teefey, and Daniella Pierson, founder of a favorite Gen Z newsletter, to launch a media company that changes the conversation.

10+ mins

THE CRYSTAL SUPERBALL

Want to know the future? Meet an elite team of forecasters who have turned future-gazing into a science (and you can even steal a few of their tricks).

10+ mins

Working From Home Is Just The Beginning

What does the future of work really look like? In their new book, journalists Anne Helen Petersen and Charlie Warzel argue that we’re at a moment of staggering potential—if we’re only willing to broaden our imaginations.

5 mins

Read all stories from Entrepreneur magazine

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