“Flexibility” was the great promise of remote work, but many employees feel even more pressure to perform when working at home— racing to respond to emails and Slacks, proving they’re always “on.” Why does it all feel so unsatisfactory?
PETERSEN: Terms like flexibility and culture came up a lot while researching the book. It was a breakthrough when I realized that the way companies conceive of these ideas is so different from the way individuals understand them. Historically, companies have described remote or hybrid work as “flexible,” which sounds very positive. But really, it’s been used to talk about making life much more precarious for the worker in favor of corporate profits. We’re not saying this should switch altogether. If the corporation never benefits, there’s no corporation. But how can these concepts benefit the corporation and the employee?
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The Auto Repair And Services' Digital Revolution
Cruising down empty roads on your car is fun only when it is firing on all cylinders and is in tip top shape. And as an Indian car owner, getting your car serviced or bringing it in to the repair shop is probably one of the least enjoyable experience that you may have with your four wheeler for many. It is a recurring, unavoidable kind of expense, but the hassle that many face while getting their rides fix from local mechanics and garage owners makes it even more of an unpleasant experience. Let's say your car gets a minor over-heating issue. On a good weekend, you decide to bring it in to your neighbourhood's mechanic's workshop and narrate your problem thoroughly. The issue starts from there, as the guy with the wrench in his hand starts naming issues with parts that you weren't even aware about and chalks up a bill that disturbs that messes up your monthly budget plan through and through.
Dia Mirza On Her Favourite Books
Actor, producer and UN Environment Goodwill Ambassador, Dia Mirza wears several hats. Being an advocate of the environment, she puts her money where her beliefs are and has invested in sustainable brands like Beco India and Shumee, hence putting into motion the practice of a sustainable lifestyle. The actor who was recently seen in the Netflix series 'Call My Agent: Bollywood' and has an upcoming project called 'Bheed', with director Anubhav Sinha, tells us about her favourite books. Kabir Singh Bhandari
Summer Drinks Quenching FMCG Thirst
After two consecutive washed out seasons, companies such as Parle Agro, Amul, Hamdard Foods are anticipating a hike in demand for summer drinks
‘Sneaking' Into Your Shoe Shelves
BATA CEO GUNJAN SHAH SAYS THE FOOTWEAR COMPANY IS BULLISH ABOUT ITS INNOVATIONS IN CASUAL WEAR AND SNEAKERS
MAKING INDIA 5G-READY
STL (Sterlite Technologies Ltd) is amping up its 5G game and building a lot of radios in both dual and tri band which can be deployed across spectrums: Ankit Agarwal, Managing Director
46 D2C BRAND DISRUPTORS
For the second edition of Entrepreneur's The Makers Co, we recognize 46 DTC brands selected on the basis of qualitative analysis and consideration from industry leaders and Entrepreneur India Editors, who reviewed hundreds of nominations - whose entrepreneurial spirit and actions are helping transform not only their brands but retail, commerce, marketing, supply chain and oftentimes, the industry itself. These new-age startups are building brands and businesses across industries, categories and the globe. Their entrepreneurial spirit aside, what you'll see in the aggregate is an appreciation for brand creation and product love built on the five Cs that are customer, community, commerce, culture and creators. At a time when brand relevance and business growth are of utmost importance, these founders are fighting for brand relevance with an unwavering commitment. Let's hail the next frontier of Direct to Consumer.
What if the thing you're trying to hide is actually your greatest asset? Walking Dead star (and restaurateur, book publisher, and TV producer) NORMAN REEDUS knows all about that.
D2C 2.0: Digital, phygital, and beyond
Five years ago, Fireside Ventures was set up with the vision of creating iconic digital first brands.
Government's UPI-like digital commerce platform ONDC to break monopolies in e-commerce
To democratise the market structure in e-commerce, the Ministry of Commerce and Industry, along with Department for Promotion of Industry and Internal Trade (DPIIT), under the leadership of Piyush Goyal, Union Minister of Commerce & Industry, have devised the Open Network for Digital Commerce (ONDC).
Secret to Amagi's Success
THE MEDIA SAAS UNICORN HELPS COMPANIES CREATE, DISTRIBUTE AND MONETIZE STREAMED CONTENT