Fortune is one of the most respected business magazines in the world. It is known for its unrivaled access to world’s most influential leaders and decision-makers. In a world of business long on information and short on time, Fortune stands out with trusted insight, deep reporting and provocative story telling. Few publications cover the world of business with as much depth, breadth, wisdom, and panache. That’s why Fortune is recognized as ‘the best magazine in the world that just happens to be about business’. Fortune 500 is perhaps the best-known brand in business journalism and the ultimate hallmark of corporate success. Launched in India in October 2010 in a licensed partnership between ABP Group of Publications & Time Inc., Fortune India retains the spirit of the global brand with respect to thought leadership and practice from across the world every month while adding an Indian dimension. It is the only truly global business magazine dedicated to the global success of Indian business leaders, offering actionable insights to propel their businesses.
WHAT IS YOUR idea of India? The Western idea, we all know, involves elephants, snake-charmers, potholed roads, and, oh yes, call centres. The Indian idea is a far more complex intertwining of politics, economics, policy, business, society, faith, culture, food, and language. On social media, there’s much ado on an hourly basis about the idea of the “real” India. For some, it’s urban, with all the problems that befall any city. Others seem to believe in the Gandhian notion of the idyllic village, something Gandhi himself said “exists only in my imagination”. As generations have discovered before, there are indeed, several Indias. As city-dwellers, our ideas are often circumscribed by geography. We know parts of our cities very well, and can’t recognize others. And while some of us have roots that are not urban, we rarely know what makes the rest of India tick. The last month of the year is traditionally a time of philosophizing and introspection. It seems like the perfect time to look outside our urban cocoons, at places, people, and ideas that are unfamiliar, yet Indian. And so we bring you an eclectic mix of stories from villages and cities that reflect at least some parts of this seemingly chaotic country. Dainik Bhaskar, the group behind the largest-selling Hindi newspaper of the same name, rubs shoulders with Speaking Tiger, a publishing house that consciously stays away from “big” names like Chetan Bhagat and Amish Tripathi. Both Dainik Bhaskar and Speaking Tiger have taken a contrarian position by investing more heavily in print than digital, in an age when everything is moving online. Meanwhile, farmers seem to be taking to digital technology in a big way. We spoke to apple farmers in Himachal Pradesh, and to scientists from ISRO who are now using their smarts to reimagine farming.