In this issue

Cover Story
Wheels on the Move - Optimising loading cycles, better volume estimates and managing assets based on production, all help reduce operating costs while improving output. OEMs in the wheel loader segment are well equipped to meet the changing demands of the customer. Agith G Antony takes a peek into the trends in the wheel loader segment.

FEATURE
Crushers & Screens - The growing demand for bituminous aggregates, driven by the revival of road construction projects has given a fillip to the crushers and screens industry.

FLEET MANAGEMENT - Application Engineering in Mining Machinery Space Revamping the Skill Landscape Volvo CE India launches the 9m P6820C ABG paver, a winning combination of power, production capacity, and precision for excellent paving quality. Komatsu and L&T have been involved closely with many mining companies in offering optimum fleet for the desired output.

Equipment Times Magazine Description:

Equipment Times - Magazine on Construction and Infrastructure equipment industry. Our highlight areas will show to our readers few columns like 'BIG STORY' and The Buyers Talk will be of much interest to get details on a past project, current projects the buyers are working to get a idea on what's the feedback on the machine they use and their expectation from the OEM's. One single direct question to the policy makers of the country on delayed projects will be a critical one. Even you can start marking your diary for future events which will be mentioned in 'Events Calendar' section. So readers why an internet search! Preserve our copy for future purpose.

News Sections will have India Talk & International Talk'. Potential, we found it essential to dedicate few pages to support the same. Meanwhile, taking a break from their hectic schedule, industry leaders will be sharing a platform with us through 'Expert Speaks' and 'Leader on the board'. Product Feature talks about new product and its feature. Product launch describes itself the company’s’ potential. Behind every wonder created on earth, there is a human brain. Those wonder men will turn your eyeballs with their success story in 'Face of the month'. Thus other sections like 'My Machine’ and 'Spotlight' give thorough insight on industry happenings. We have 'Month Focus' sector analysis.

I strongly believe that Equipment Times is very much related to your product line & the only magazine focusing pan India Equipment Market like latest updates, news, equipment specifications, project site report, equipment market analysis, dealer segment, performance tips, interviews & communication features and very much related to your product line and my keenness to have you associate with us.

Readership:- In breakup
• Designation-wise Distribution Percentage
• Project Head, Director Purchase, Technical Head, Project Promoter 45%
• Company chiefs i.e. Chairmen, Managing Director’s, CEO’s, Chief Investment officers, CFO’s, CTO’s 15%
• Heads of business development, Purchase Managers or Department head 15%
• Consultants (Projects, Risk and Financial) 15%
• High net worth individuals and investors 10%