Reseller Middle East - July - August 2019
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July - August 2019 issue Digital Access. - Magazine Details
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Magazine Description
In this issue
Reseller Middle East has been published by CPI Media Group, the region’s leading IT publisher for the last 20 years. While the IT industry has metamorphosed itself completely over the last decade, the publication continues to play its dominant role of voice of the channel. It has been the ambition of the publication to keep the channel community updated on vendor technology and product developments and vendors updated on the best interests of channel partners over the years. T
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Optoma Signs Up Redington For The Gulf Region
Optoma, a global projector brand has appointed Redington Gulf, the regional services and solution provider for manufacturers of IT, telecom and digital lifestyle products, as its authorised distributor in the Gulf region.
The NotPetya Outbreak
Mohammad Tabbara, senior systems engineer, UAE and Channel, Infoblox, discusses the recent ransomware attack and how channel partners can help customers to stay on top of their cybersecurity solutions.
A Fine State
Recent Gartner report revealed that governments in the Middle East and North Africa markets are expected to spend $11.6 billion on IT products and services in 2017. In such a scenario, we speak to experts to discover how resellers can customise their offerings and approach to be the preferred partners for the regional government sector.
Turn A Profit
Sustaining profitability is one of the key issues that Middle East channel players continue to have today. Profitable partners are essential to the success of a vendor’s business. But with declining margins and difficult market conditions, resellers are increasingly finding it hard to be lucrative. Reseller Middle East speaks to channel managers to learn their strategies to ensure partners are profitable.
Strategies To Transform Business
Mark Ackerman, sales director, Middle East, ServiceNow, elaborates on how consolidation is the foundation for IT and business transformation.
Specialise For Success
Frank Basinski, director partner programmes and enablement, EMEA, Red Hat, explains why the channel must focus on becoming adept in specific verticals.
Soaring To The Clouds
Asim Saud AlJammaz, VP, AlJammaz Distribution, shares insights into partners’ cloud journey and how its recently unveiled cloud marketplace can aid them to accelerate business.
Buckle Up
Adelle Geronimo, Online Editor, Technology Division
Metra Computer Group Acquires A Stake In StorIT Distribution
Metra Computer Group has acquired shares and entered into a strategic financing agreement with StorIT Distribution, the regional value-added distributor for Dell EMC and other major technology vendors in the UAE. The exact percentage of the stake is yet to be disclosed.
Screening For Prospects
Binoj Nair, senior marketing manager, B2C Marketing and Direct Sales, Canon Middle East, gives an overview of the digital signage market and how partners can best maximise the opportunities.
