In this issue

Reseller Middle East has been published by CPI Media Group, the region’s leading IT publisher for the last 21 years. While the IT industry has metamorphosed itself completely over the last decade, the publication continues to play its dominant role of voice of the channel. It has been the ambition of the publication to keep the channel community updated on vendor technology and product developments and vendors updated on the best interests of channel partners over the years. Today, the IT community faces some of the most dramatic transformations taking place around Cloud, storage, wireless, smartphones, touch screens and data. Channel partners are having to adapt their business dramatically and radically to these changes. Many of the golden rules of engagement are being rewritten today based on the corporate user environment, technology dynamics, shrinking market opportunities and increased competition. Reseller Middle East is facing this turmoil head on and continues to engage in dialogue with all sides to bring to its community of readers, both in print and online, valuable feedback, suggestions, opinions and advice on the optimal and best way forward. The Reseller team is proud to be part of the regional channel community and play the role of an unbiased spokesperson and trusted advisor. The publication continues to spin off brand extensions in the form of its annual awards, annual survey, top ten rankings, regional supplements, round table forums, buyer sessions, e-newsletters and monthly supplements.

Metra Computer Group Acquires A Stake In StorIT Distribution

Metra Computer Group has acquired shares and entered into a strategic financing agreement with StorIT Distribution, the regional value-added distributor for Dell EMC and other major technology vendors in the UAE. The exact percentage of the stake is yet to be disclosed.

1 min

IKEA Partners With TAKELEAP For VR Shopping

TAKELEAP, a Dubai-based technology agency specialising in artificial intelligence, augmented reality (AR) and virtual reality (VR), has partnered with IKEA to develop a VR shopping POPUP concept throughout the Middle East.

1 min

DCG Hosts Team Building 'Desert Safari Retreat' Event

Dubai Computer Group (DCG) has concluded a mega event, DCG Desert Safari Retreat, last month.

2 mins

Strategies To Transform Business

Mark Ackerman, sales director, Middle East, ServiceNow, elaborates on how consolidation is the foundation for IT and business transformation.

4 mins

Specialise For Success

Frank Basinski, director partner programmes and enablement, EMEA, Red Hat, explains why the channel must focus on becoming adept in specific verticals.

3 mins

Soaring To The Clouds

Asim Saud AlJammaz, VP, AlJammaz Distribution, shares insights into partners’ cloud journey and how its recently unveiled cloud marketplace can aid them to accelerate business.

5 mins

Selling Smart Solutions

With digital and smart solutions gaining a wider adoption as organisations drive automation, reseller partners have never been better positioned to cater to these growing requirements. Reseller ME finds out how partners can resell smart and connected solutions more efficiently.

4 mins

Aligning For Growth

Redline Communications’ CEO Robert Williams and Middle East and Africa Business Development VP Guruprasad Padmanabhan, share the firm’s channel goals over the coming year.

3 mins

Read all stories from Reseller Middle East

Reseller Middle East Magazine Description:

Reseller Middle East has been published by CPI Media Group, the region’s leading IT publisher for the last 20 years. While the IT industry has metamorphosed itself completely over the last decade, the publication continues to play its dominant role of voice of the channel. It has been the ambition of the publication to keep the channel community updated on vendor technology and product developments and vendors updated on the best interests of channel partners over the years. Today, the IT community faces some of the most dramatic transformations taking place around Cloud, storage, wireless, smartphones, touch screens and data. Channel partners are having to adapt their business dramatically and radically to these changes. Many of the golden rules of engagement are being rewritten today based on the corporate user environment, technology dynamics, shrinking market opportunities and increased competition. Reseller Middle East is facing this turmoil head on and continues to engage in dialogue with all sides to bring to its community of readers, both in print and online, valuable feedback, suggestions, opinions and advice on the optimal and best way forward. The Reseller team is proud to be part of the regional channel community and play the role of an unbiased spokesperson and trusted advisor. The publication continues to spin off brand extensions in the form of its annual awards, annual survey, top ten rankings, regional supplements, round table forums, buyer sessions, e-newsletters and monthly supplements. We sincerely believe that 2017 will be a win-win period for both of us!