Femina - January 26 2015
Over the years, Femina's readership has grown steadily, with over 60% of its English edition readers being in the age group of 25-45 years and over 76% of its Hindi edition readers being in the age group of 16-45 years. Today, our reader is not 'just' a homemaker or 'just' a professional, but she is both and more. And just like our readers, we too have evolved.
Today, Femina has an online incarnation: 'www.Femina.in', and with this, Femina aims to reach out to women through the entire day. The website covers a huge bandwidth of topics including fashion, relationships, beauty, buzz, health, and food, and columns like Your Space and Spotlight make it a one-stop-destination for women, online. The website also features user-generated content in the form of tips, communities, forums, polls, contests and other interactive content which add to the experience of the end user.
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