NO APRIL FOOL'S: STARTUP AIMS TO CREATE MAMMOTH MEATBALL

An Australian company this week lifted the glass cloche on a meatball made of lab-grown cultured meat using the genetic sequence from the long-extinct pachyderm, saying it was meant to fire up public debate about the hi-tech treat.

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Throw another mammoth on the barbie?

The launch in an Amsterdam science museum came just days before April 1 so there was an elephant in the room: Is this for real?

“This is not an April Fools joke,” said Tim Noakesmith, founder of Australian startup Vow. “This is a real innovation.”

Cultivated meat — also called cultured or cell-based meat — is made from animal cells. Livestock doesn’t need to be killed to produce it, which advocates say is better not just for the animals but also for the environment.

Vow used publicly available genetic information from the mammoth, filled missing parts with genetic data from its closest living relative, the African elephant, and inserted it into a sheep cell, Noakesmith said. Given the right conditions in a lab, the cells multiplied until there were enough to roll up into the meatball.

More than 100 companies around the world are working on cultivated meat products, many of them startups like Vow.