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Kudumbashree taps into e-commerce; Pocket Mart app to go online today
The New Indian Express Kochi
|August 04, 2025
KUDUMBASHREE is going places! The successful women's empowerment programme of the Kerala government is now breaking into the e-commerce space by taking its products and services onto an online marketplace that it is launching.
'Pocket Mart - Kudumbashree Store' will go online on Monday when it will be officially launched by the Local Self-Government and Excise Minister M B Rajesh at the Zamra Convention & Exhibition Centre in Kalamassery.
Initially, customers will be able to place orders on a mobile application that has been developed. The Pocket Mart app will be available for download on both Google Play Store and Apple App Store.
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