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Nasha Mukt Bharat Abhiyan Reasi Admin Reasi designates ace Paralympian Archer Rakesh Kumar as Brand Ambassador

The Global Kashmir

|

June 12, 2025

To further strengthen and mobilize public support in its fight against drug abuse, the District Administration Reasi, under the leadership of Deputy Commissioner Nidhi Malik, has designated Paralympian Para Archer and Arjuna Awardee Rakesh Kumar as the district's Brand Ambassador for the Nasha Mukt Bharat Abhiyan.

The initiative aims to harness the inspirational journey of son of the soil Rakesh Kumar to mobilize civil society to support the government's fight against the menace. His emissary is expected to encourage youth to pursue sports and healthy lifestyles while staying away from substance abuse.

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