HOW TECHNOLOGY IS TRANSFORMING AND RESHAPING GUEST EXPERIENCES

We live in a time where technology has taken center stage in our day-to-day routine. From our handheld devices to the automated houses we call home, we lean on technology to improve and simplify numerous facets of our everyday reality.

- SANJAY GHARE

The hospitality industry also molds itself around this digital evolution. New technological advancements are refining how hotel-goers relate to their accommodation preferences, bringing about a dramatic shift in the way they engage with hospitality experiences.

One of the glaring transformations instigated by technology is the seamless ease and comfort associated with hotel reservations. Previously, guests required the assistance of travel consultants or had to engage in phone conversations to secure a hotel room. However, the emergence of online travel agencies and hotel reservation systems has changed the dynamics. Now, visitors have the privilege to skim through a broad array of choices, compare costs, compare reviews, and make real time reservations with just a handful of clicks on their smartphones or comput ers.

Thanks to technology. finding and booking accommodations has become a swift and convenient exercise. Technology has also transformed the check-in and check-out procedures. Traditional reception areas are taking a backseat, making way for self-service stands and mobile check-in possibilities.