Denemek ALTIN - Özgür
Non-fiction makes a comeback via Indian streaming services
Mint Kolkata
|March 06, 2025
Experts said the interactive nature of some of the latest non-fiction shows is paying off for streaming services
Non-fiction content, which had reached saturation on linear television, is bringing returns for streaming platforms with titles like Bigg Boss, Shark Tank India and The Great Indian Kapil Show topping viewership charts in India.
Experts said the interactive nature of some of the latest non-fiction shows is paying off for streaming services. However, while brand interest is decent, there is still some time to go before the titles truly start bringing returns.
According to media consulting firm Ormax, the fourth season of Shark Tank India on SonyLIV was the third most viewed streaming original of the week with 3.8 million views. The third season of Bigg Boss OTT on JioHotstar was the most watched Indian unscripted show in 2024, with 17.8 million views, followed by The Great Indian Kapil Show on Netflix with 15.7 million views.
Bu hikaye Mint Kolkata dergisinin March 06, 2025 baskısından alınmıştır.
Binlerce özenle seçilmiş premium hikayeye ve 9.000'den fazla dergi ve gazeteye erişmek için Magzter GOLD'a abone olun.
Zaten abone misiniz? Oturum aç
Mint Kolkata'den DAHA FAZLA HİKAYE
Mint Kolkata
Arsenal's time might be this season: Michael Owen
The former England and Liverpool player on how the game has changed, Premier League predictions, and the Ballon d'Or
5 mins
October 11, 2025
Mint Kolkata
UPI AutoPay’s endless woes forcing an industry rethink
55-90% of automated payments on UPI AutoPay didn’t go through in Aug, NPCI data shows
2 mins
October 11, 2025
Mint Kolkata
Prosus buys 10% stake in Ixigo parent for ₹1,295 cr
Travel tech platform Ixigo has sold a 10% stake in the company to Dutch investor Prosus for ₹1,295 crore, which it plans to use primarily for investing in artificial intelligence, expanding its hotel business, and acquisitions.
1 min
October 11, 2025
Mint Kolkata
Norms for hazardous chemicals tightened
The government has overhauled more than four-decade-old safety codes that govern the production, handling, and storage of hazardous chemicals, as it seeks to bolster industrial safety and prevent chemical-related mishaps in India.
1 min
October 11, 2025
Mint Kolkata
Silver to stay hot as supply thins amid buyer frenzy
Demand for silver has soared on the back of rising industrial use and investor frenzy, but supply remains constrained.
1 min
October 11, 2025
Mint Kolkata
CaratLane is reshaping the jewellery world
CaratLane has become a household name in fine jewellery. Its recently launched CaratLane Gulnaara, a 73-faceted solitaire crafted for exceptional brilliance is a cut above the rest.
2 mins
October 11, 2025
Mint Kolkata
Investors aren't too excited about TCS's biggest bet
“We are on a journey to become the world’s largest artificial intelligence (AI)-led technology services company,” said Tata Consultancy Services (TCS) Ltd’s chief executive K. Krithivasan in prepared remarks on Thursday after announcing it will spend over $6 billion in about six years to set up data centres.
2 mins
October 11, 2025
Mint Kolkata
Science at the political table
'The Man who Fed India' is a diligent record of India's most impactful agriculture scientist, M.S. Swaminathan
5 mins
October 11, 2025
Mint Kolkata
Inside Mumbai's first crying club
The club seeks to create a safe space where adults can experience the catharsis of weeping with company
4 mins
October 11, 2025
Mint Kolkata
Silver to stay hot as supply thins amid buying frenzy
New mines can’t help, either, Exploring and developing new mines typically takes several years.
1 mins
October 11, 2025
Listen
Translate
Change font size