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Ikea to roll out in small cities
Mint Hyderabad
|May 01, 2025
Ikea plans to expand through small-format stores, tailored to specific locations and catchment areas
Swedish home furnishings retailer Ikea is taking a "huge shift" in its India growth strategy by deciding to set up compact stores in smaller cities with a view to become more accessible to customers, said a company official.
Ikea, currently in the second phase of its growth in India, plans to expand through a network of small-format stores, tailored to specific locations and catchment areas.
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